AGENCYPLAN YOUR INVESTMENT ↗
WE’RE THAT
GENZ AGENCY.YOUR NEXT-GENERATION
GROWTH PARTNER.
We’re a Gen Z-led marketing partner built around how social-native consumers discover, trust, and buy. We combine consumer intelligence, strategy, creator infrastructure, content, distribution, and measurement to turn social media into a direct revenue channel.
KNOWING WHAT MOVES CONSUMERS IS THE WORK. ✳
WE START WITH
THE CONSUMER.THEN WE BUILD
WHAT MOVES THEM.
Social is where consumers search, compare, ask, share, and decide. Our job is to understand that behavior before recommending a creator, a channel, or a campaign.
CONSUMER INTELLIGENCE
We study consumer behavior, social conversations, search, category movement, and the markets you want to grow in.
STRATEGY
We identify the audience, commercial objective, campaign idea, investment, and measures of success before making content.
CREATOR INFRASTRUCTURE
We select and manage creator partnerships around audience fit, local context, delivery, and the rights the campaign needs.
CONTENT + DISTRIBUTION
Creator stories, brand content, organic publishing, paid media, and search work together around the next customer decision.
MEASUREMENT
We report the outcomes we can verify, learn from the creative, and recommend the next move.
Research first. Strategy next. Execution with a reason.
PLAN YOUR INVESTMENT ↗A MIDWEST ADVENTURE.
WE GAVE A REASON TO GO.
Wolfe Mountain had relied on traditional marketing. We invited regional creators to show families what a day there actually feels like, then carried those stories through organic social, paid distribution, and a clearer route to booking.
FROM LOCAL ATTRACTION
TO A TRIP WORTH PLANNING.
Family, travel, and adventure creators gave different audiences a reason to visit.
SEE THE FULL CAMPAIGN ↗THE BRIEF CHANGES.
THE THINKING SHOULD TOO.
An event needs a reason to show up. A product needs a reason to try it. See how the creator work changes with the decision.
WHO WE
WORK WITH.DIFFERENT BRIEFS.
ONE STANDARD.
Your category. Our next-generation perspective.
FIND YOUR BRAND’S FIT ↗CONSUMER PRODUCTS + ECOMMERCE
The product has seconds to matter. Make the proof clear and the path to purchase easier.
CPG + RETAIL
Shelf space isn’t mindshare. Give shoppers a reason to look for your product.
DESTINATIONS + EXPERIENCES
People book when they can picture themselves there. Turn the experience into a plan.
FINANCIAL + TRUST-LED BRANDS
A complex decision needs a clear explanation, credible voices, and a reason to take the next step.
THE MIDWEST HAS
MORE TO SAY.
We’re building the creator partnerships the Midwest deserves. Through our Midwest Creator Network, brands work with creators who know the cities, campuses, and communities they want to reach. We handle the strategy, casting, content, and distribution—from a local launch to a campaign across markets.
MEET THE CREATORS ↗St. Louis
Chicago
Detroit
Columbus
Cleveland
Cincinnati
Grand Rapids
Des Moines
Iowa City
Champaign–Urbana
LET’S TURN SOCIAL
INTO A REVENUE CHANNEL.TELL US WHAT YOU’RE
TRYING TO MOVE.
Launching in a new market, building demand, or looking for stronger sales from social? Let’s talk about the audience, strategy, creative, and distribution your next campaign needs.
Prefer email? hello@thatgenzagency.co