AGENCYBOOK A DISCOVERY CALL ↗
WE’RE THAT
GENZ AGENCY.TURN CREATOR INFLUENCE
INTO REAL GROWTH.
We’re a Gen Z-led growth agency for brands that need social to do more than get views. We study how people discover and choose, then bring the strategy, creators, content, distribution, and measurement together around your business goal.
BUILT FOR HOW PEOPLE DISCOVER, TRUST, AND BUY TODAY.ATTENTION IS GOOD.
RESULTS ARE BETTER.
Social can start a discovery journey, but it doesn’t guarantee a sale. We plan what happens around the content—and agree on what the campaign should move.
These surveys cover different questions and groups. They show how social shapes discovery and purchase decisions; they aren’t campaign benchmarks or a promise of results.
WE START WITH
THE CUSTOMER.THEN BUILD THE
CAMPAIGN AROUND THEM.
Launching a product, entering retail, or growing in a new market all ask different things of a customer. We learn what matters, then choose the right creative and channels for the job.

UNDERSTAND THE AUDIENCE
We look at social conversations, search, customer questions, and the markets you want to reach.
SET THE CAMPAIGN PLAN
We agree on the audience, goal, budget, creator role, channels, and how we’ll judge the work.
MAKE + DISTRIBUTE THE WORK
We find and manage creators, shape the content, plan its use, and put it in front of the right people.
MEASURE + LEARN
We report what the available data can confirm, then use the learning to shape the next decision.
Understand the customer. Make the campaign. Learn what moved.
SEE WHAT WE CAN RUN ↗A MIDWEST ADVENTURE.
After traditional marketing partnerships, Wolfe Mountain’s owner wanted to try a new way to reach families beyond the local market. We put the experience in the hands of regional creators, then supported those stories with organic social, paid distribution, and a path to booking. We gave families a reason to go.
FROM LOCAL ATTRACTION
TO A TRIP WORTH PLANNING.
Family, travel, and adventure creators helped families picture the experience.
SEE THE FULL CAMPAIGN ↗THE BRIEF CHANGES.
SO DOES THE WORK.
A destination needs bookings. A product needs trial. An event needs attendance. See how we shape creator campaigns for each.
WHO WE
WORK WITH.DIFFERENT BRIEFS.
ONE STANDARD.
Tell us what you sell and who you’re trying to reach.
SEE HOW WE WORK IN YOUR CATEGORY ↗CONSUMER PRODUCTS + ECOMMERCE
The product has seconds to matter. Make the proof clear and the path to purchase easier.
CPG + RETAIL
Shelf space isn’t mindshare. Give shoppers a reason to look for your product.
DESTINATIONS + EXPERIENCES
People book when they can picture themselves there. Turn the experience into a plan.
FINANCIAL + TRUST-LED BRANDS
A complex decision needs a clear explanation, credible voices, and a reason to take the next step.
THE MIDWEST HAS
MORE TO SAY.
TGA’s Midwest Creator Network connects brands with voices rooted in the markets they want to grow. We handle the strategy, creator partnerships, content, and distribution—from a one-city launch to a campaign across markets.
MEET THE CREATORS ↗St. Louis
Chicago
Detroit
Columbus
Cleveland
Cincinnati
Grand Rapids
Des Moines
Iowa City
Champaign–Urbana
LET’S TALK ABOUT
WHAT YOU’RE
TRYING TO GROW.
Launching a product, entering a new market, or looking for more from social? Tell us what you’re working on and what success needs to look like. We’ll talk through the audience, campaign, and investment that fit.
Prefer email? hello@thatgenzagency.co