Industries We Serve.
That GenZ Agency serves a diverse range of industries, all with a common goal; engaging younger audiences, especially Gen Z, through innovative digital marketing strategies.
Benefits
Why you Need this Service
That GenZ Agency is a Fractional Chief Social Media Officer (CSMO) marketing partner dedicated to helping consumer brands dominate the social landscape. We specialize in influencer marketing, user-generated content (UGC) strategies, and digital-first campaigns that connect brands with Gen Z audiences in a meaningful way. Our agency works with companies across various industries, including outdoor and adventure retail, fast-casual dining, sports and entertainment, tourism, media, education, and health and wellness. By leveraging data-driven insights, trendspotting, and engaging storytelling, we help brands build authe
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Destination & Tourism Marketing.
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Student Housing Marketing.
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Chain-Based Brand Marketing
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Entertainment & Media Marketing
Who we are
About our Company
That GenZ Agency helps brands connect with Gen Z in a way that actually works. We don’t do outdated marketing tactics our focus is on influencer marketing, UGC, and social-first campaigns that feel natural, not forced. Gen Z values authenticity, engagement, and brands that understand their culture. We make sure our clients show up the right way, using strategies that align with trends, drive conversations, and build real connections. Whether it’s short-form video, social media campaigns, or influencer partnerships, we help brands stay relevant and get real results.
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Our History
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Our Mission
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Our Vision
About Founder
Meet The Founder
Jonathan Bell is a Gen Z entrepreneur who saw a gap in how brands were marketing to his generation and decided to fix it. At just 15, during the height of the COVID-19 pandemic, he launched Bells Marketing Consultants, which later evolved into That GenZ Agency, a firm dedicated to helping brands connect authentically with Gen Z consumers.
Jonathan Bell
Beyond running the agency, Jonathan has inspired other young entrepreneurs, mentored individuals, and spoken at multiple events, including high schools and business conferences. His vision is not just to market to Gen Z but to change how brands interact with them entirely.
Visionary Thinker
Empathetic Leader
Creative Problem-Solver
Passionate Mentor
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